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An American Brand


Deep in the America’s heartland, there is a company that still believes in the “old” values: integrity, craftsmanship, and getting what you pay for. Rednecks & Radicals was created out of necessity, partly to fulfill a passion and desire for purpose, and mostly out of thirst for freedom from the grind. While we are not quitting our day jobs any time soon, we hope to provide a unique grooming experience for you — our customer. That has a nice ring to it. Welcome aboard — and enjoy your R&R.

About R&R


It all started with Paul “Hutch” Hutchens, who was my Grandfather’s buddy. He was a barber in my hometown, where men cared about looking good. Grandpa Billy always wore his hair combed back with a hard part on the left and after Hutch finished his hair my brothers and I would take our turns in his chair. My aunts were beauticians, but we always loved going to Hutch’s place as kids because we got to hit the Hero House sandwich shop right next door. Now, I grew up well south of what one would consider “middle class,” so high-dollar hair cuts were not the order of the day. My mom cared for us looking good — Hutch always gave her the hookup — and we got to watch all the old guys at the barber shop playing checkers or shooting the breeze. I remember the sounds, the smells and watching men get straight razor shaves. All of it seems very real and recent, but it was a long time ago. Sometimes the way forward is a glimpse back at what has shaped us, those small watershed moments when you realize that a fresh cut and a communal experience could make you feel like a million bucks … or “$7.00 cash money! No checks!” as Hutch would say.

R&R Initiatives


The Giving Wallet

Hairdos For Heros

Haircut Hookups

The Giving Wallet


In some cultures it’s considered bad mojo to give someone an empty purse or wallet. As a child, every time our CEO received a wallet it contained a crisp dollar bill, so we are passing on this tradition to our customers. This “seed dollar” is meant to spark the spirit of giving with the opportunity to pass it on — or pay it forward — if you will. Give a tip, put it in the offering plate at church, or find someone that could really use some extra help. Heck, you could even add a few more dollars and pay for someone’s groceries anonymously. No matter how you use your dollar, Rednecks & Radicals will donate a percentage of our sales to War Paints, an organization created to promote and encourage the artistic endeavors of ours nation’s warriors and service members. War Paints helps these men and women to explore and develop their talents while connecting them to a community of support.

Hairdos For Heros


It’s never easy to leave family — for a day, for a year or whatever the commitment. We have heroes that walk among us. They may wear blue. They may wear tan and brown. They may wear full camo or the jeans and t-shirt of a volunteer firefighter waiting to suit up for work. We salute the men and women that are radical enough to run toward danger as everyone else runs away. Above all, they deserve to look good and feel good. At Rednecks & Radicals, we are committed to helping our heroes look their best, by not only giving them discounts on our products, but also providing them seriously sharp haircuts. It’s the least we can do.

Haircut Hookups


A leader’s job is not to do the work for others, it’s to help others figure out how to do it themselves, to get things done, and to succeed beyond what they thought possible.

– Simon Sinek


Rednecks & Radicals is all about letting modern men be men again, Titans of industry and leaders in their communities. This starts by being the change we wish to see in the world, by helping others look good and feel good about themselves. Barbers that donate their time and talents for those in need, will earn an exclusive relationship with Rednecks & Radicals entitling them to  exclusive products, deep discounts and other perks — not to mention that giving back feels oh so good. Enjoy the R&R.

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